Posts

Showing posts from May, 2023

Research: Codes and Conventions

Image
L/O: to analyse codes and conventions in similar products Music Video 1: Cruise Control by Tomper https://www.youtube.com/watch?v=2fzS8T5zerM The entire video is shot with a reduced aspect ratio and has a distinct, high contrast, saturated colour palette which mimics older cameras, for example some outside shots are overexposed.  Narrative is expressed through visual language rather than the song itself. Woman is missing her partner.  MES: Wide shot of a dinner table and the woman sat at it. She is staring longingly at the clock and photographs on the wall. Editing: The shot then cuts to this POV close up shot of the wall, which gives the audience a clearer look at the props. MES - Clock: The presence of the clock implies that the partner is late home for dinner. MES - Photographs: Tells the audience  Camerawork: Frames the audience as if they are the table, reinforces absurdist/nostalgic theme of the video.  MES: Prop of the missing poster features lighthearted lexi...

Institutional Research: Beggars Group

Image
1. The record label started in 1977. It was originally a record shop that opened in 73 but they were inspired by the rise of punk bands so started their own record label.  2. Radiohead, Adele 3. Beggars Group owns 4 different record labels: XL Recordings, 4D, Matador Records, Rough Trade Records 4. They owned stakes in Spotify 5.  6. 7.